6 Brand Certifications to Make You a Better Social Media Marketer

With the introduction of new technologies at the workplace, the employee should be familiar with the tool and techniques that are required. Social Media Marketing is also known as SMM, and it is a best and common way for every level of businesses either...

Social Media in Australia: The Latest Stats (2017)

social media usage in australia
Social media is one the most useful tools available to Australian search marketing specialists, with the latest social media statistics (accurate as of August 2017) proving just how influential some of the world’s biggest social networking sites are in the land down under. According to...

How Long Should Your Next Social Media Video Be? | Infographic

With 79 per cent of Australians now using social media, it has become more important than ever for businesses to leverage social for increased visibility online. There are a growing number of social platforms introducing increasingly video-focused algorithms, meaning that social video is fast becoming...

Businesses Forecast to Cop the Brunt of Facebook’s News Feed Updates

Facebook users can expect to see dramatic changes to their news feeds, as the tech company works to improve the visibility of posts made by friends and family, while de-emphasising content shared by publishers and brands. In the coming weeks, users will begin to see...

Does Social Media Marketing Have An Impact Without SEO?

Remember when newspaper advertising used to be the biggest thing around? Business owners would spend a fortune on bold, bright and colourful ads because they knew they worked. Then, the radio came along and took centre stage, followed closely behind by television.   Now, however, social...
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